Communication purposes

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When people communicate, there is usually a communication intent or reason that initiates the communication. These reasons are known as communication purposes: to inform, to persuade and to entertain. Each of these purposes is reflected in a form of communication.

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Persuade

Convince the reader to do or to believe something

Inform

Educate the reader on a given topic

Entertain

Interest the reader through enjoyment

Examples of persuade

advertisements, opinions, campaing speeches

Examples of Inform

newspaper, magazine, textbook

Examples of entertain

songs, comic book, fiction stories

Communication purposes

Persuade, inform and entertain

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